tag:blogger.com,1999:blog-12574315586570223502024-02-20T21:46:53.227-05:00SEO and Web Marketing from Ottawaby Anna TulchinskyANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.comBlogger43125tag:blogger.com,1999:blog-1257431558657022350.post-67806708162792681302014-12-30T10:35:00.001-05:002014-12-30T11:17:53.308-05:00Farewell to Joomla! 2.5
December 31, 2014 is the last day of Joomla 2.5. It is the official End of Life for this version.
Though 2.5 may have had what felt like a rushed lifetime, in many ways it leaves behind its own legacy. It helped the Joomla project to demonstrate its ability to grow quickly and produce a stable product along the way, demonstrated that the Joomla! team has taken steps to improve an already ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-12347850952879430712013-08-08T10:15:00.001-04:002013-08-08T10:15:51.575-04:00Google Plus: Why My Clients Complain
My long-term suspicion stands: that Google Plus wants to get a piece of Facebook’s pie or even get
the same pie, i.e. draw all gazillion Facebook members into Google Plus. I don’t
think anyone can realistically expect people to cancel their Facebook account (wouldn't it be awesome though!!),
but it is quite realistic to expect that people will be using Google Plus
equally or even more frequentlyANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-88463107387802978042013-04-07T13:20:00.002-04:002013-04-07T13:22:10.250-04:00Google Plus - Facebook MinusThe much-maligned Google Plus has received copious amounts of attention in the past couple months after becoming the number-two social network in the world. A report released by GlobalWebIndex, a collection of market research on web usage conducted by London-based consultancy Trendstream, found that Google Plus had accumulated 343 million active users by January 2013, up from 90 million total ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-51593724947202834972013-04-06T10:41:00.001-04:002013-04-06T10:41:08.247-04:00Facebook Home - In Your FaceLast Thursday Facebook unveiled the closest thing to a "Facebook Phone"
that exists. This comes in the form of a new "family of apps" for
Android, and an actual phone from HTC with the family pre-loaded. The
experience is called Facebook Home.
Facebook's mission is to make your phone more about people
rather than about apps (right! it has nothing to do with money or taking over the WWW space, ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-31972663624393601642012-11-07T15:56:00.000-05:002012-11-07T15:56:03.026-05:00Google's Shakeup: To SEO or Not to SEOMany folks in the SEO circles as well as individual website owners noticed a lot of changes to Google's ranking recently. There talks about the "end of SEO" and how Google essentially put out of business a lot of SEO companies and SEO tool providers. I hear these talks even in the educated Ottawa SEO community.
Well, there are changes for sure! I don't think there is a reason to worry about the ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-4889297181259757072012-02-19T08:54:00.001-05:002012-02-19T08:54:13.424-05:00Mystery Solved: Joomla 1.8 renamed to Joomla 2.5We were a little embarrassed to find out that the mystery with the numbers between Joomla 1.7 and Joomla 2.5 was solved so easily. Joomla 1.8 was renamed to Joomla 2.5 and voila - a whole new Joomla. The next version is going to be 3.5 we hear. We look forward to new changes and hope they will be for the better.
In the meantime, I am doing an SEO seminar for the Ottawa ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-76104862154435919342012-02-14T12:08:00.002-05:002012-02-14T12:08:39.387-05:00Joomla 2.5 ReleasedIt is now Joomla 2.5.1
Our question is - what happened to all the numbers in between version 1.7.5?
We are eager to try this Joomla version, but will be very cautious about using it for large projects. Joomla 1.7 did not make us fall in love with it, and it took a while for all the plugins and components to catch up.
With all that said, we will use Joomla 2.5.1 for one of our small web design&ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-51168519398168751172012-01-20T15:11:00.000-05:002012-01-20T15:11:53.699-05:00SEO for Website Design OttawaIt is probably not warranted to create a special post for such a small topic, but I couldn't resist the urge to announce that after a few months of arduous SEO efforts, my web design company finally got on the first page on Google.ca for our two main keywords: website design Ottawa and web design Ottawa.
We managed to get on the 2nd page quite quickly, within 4-6 weeks from the start of the ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-34571972925240935352011-11-15T11:24:00.001-05:002011-11-15T11:30:25.175-05:00Google changes: Ten recent algorithm changesIf your site got downgraded by Google in the last couple of days, the announcement below is probably the reason why.
The most important ones for SEO are these five changes in Google's algorithm:
Snippets with more page content and less header/menu content: This change helps us choose more
relevant text to use in snippets. As we improve our understanding of web page
structure, we ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-37400886327984034642011-10-29T11:53:00.002-04:002011-11-15T11:32:40.370-05:00Referrer Data from Signed-in Searches on Google is Now EncryptedThis October Google launched a new SSL-based restriction on search data, "making search more secure". For users who are signed into their Google account (gmail, blogger, analytics, etc.), while searching on Google for certain keywords, their search terms will not be "passed" along to the websites they visit. So the website owners won't know what keywords those users typed to get to their sites. ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-79736337958325830662011-10-06T07:40:00.001-04:002011-10-06T12:02:47.497-04:00Steve Jobs: The Understood Genius of Our Times"3 Apples changed the World: 1st one seduced Eve, 2nd fell on Newton and the 3rd was offered to the world half bitten by Steve Jobs".
"No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. ItANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-1410400377355704992011-04-05T14:47:00.000-04:002011-04-05T14:47:25.868-04:00SEO Myths (Website Design Ottawa)Many people believe that if you stop paying monthly fees to an SEO firm, your positioning on Google will drop. If you understand what is involved in an SEO project, you would understand why this is an expensive myth many SEO firms would like you to believe in.
In a nutshell, SEO involves three things:
Content of your website (pages and articles containing unique content devoted to theANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-66622931238727776062011-01-19T15:21:00.002-05:002011-04-05T14:24:20.113-04:00Best Quality LinksEveryone knows that SEO entails link building. In fact, link building is the most important part of SEO. But what kind of links? Any links, from any website?
Well, the answer is any link is good to have but links from specialized reputable websites in the field of your desired keywords is what will affect your SEO in the most noticeable way.
Define "related" and "reputable" websites.
"ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-56892167376042136202011-01-16T10:04:00.000-05:002011-01-16T10:04:50.398-05:00SEO Tart is Here!My SEO Ottawa website is getting old, but I have an emotional attachment to it, so I don't want to redesign or change it. Instead, I created a new search engine optimization site - SEO Tart.
I wanted to free myself from the burden of the business style presentation and have a fun site with tons of useful SEO information.
I still maintain that SEO is easy and fun and anyone can learn how ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-83317561750056731942011-01-12T10:54:00.000-05:002011-01-12T10:54:51.581-05:00Website Design OttawaYesterday I got a call from a sales person asking if I need help closing on my customers. I politely refused. During the conversation he informed me that one of Ottawa's most prominent website design agencies receives 25 registrations per day. They are on the 1st page on Google for "website design Ottawa".
Here are some of the new websites our designers built:
Website designANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-91852352364614351822010-11-26T16:47:00.000-05:002010-11-26T16:47:02.010-05:00Website Design for SEO using JoomlaWebsite design for SEO using Joomla is a bliss - Joomla Bliss!
Create 3 levels of your main menu
Use 3 column layout
Add severla modules on each columns, each with links
Use a calendar of events with proper URIs (i.e. search engine friendly)
Use aliased with keywords
Install a site map component
Buy iJoomlaSEO and work your keyword magic into various elements of the site's hierarchy and copy
ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-2128078629705215202010-08-14T17:37:00.000-04:002010-08-14T17:37:32.220-04:00Website Design OttawaHow long is too long to close on a customer?
Not sure what other web designers are experiencing in Ottawa, but we certainly noticed an unpleasant trend this summer: it takes much longer to sign a contract. People seem to think much harder before parting with their money than before. And this includes some well off people, like lawyers and dentists. I've had two occasionsANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-15744648629517472062010-06-23T23:08:00.001-04:002010-06-24T06:35:11.001-04:00Stay Tune: iBible Next!This is great! iPhone4 has just been released and will start selling tomorrow. iPad has been selling 10 million pieces per months. Lets not forget the darling iPod! Now iPhoneOS morphs into iOS.
Safari5 is coming out. C'mon, what happened here, gotta stay with the brand: iSafari anyone?
I'd say, register domain names: iVodka, iBeer, iBook - oops, it is already a prodrecognized ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-64081346033582358902010-06-10T11:09:00.002-04:002011-01-16T10:06:04.039-05:00CMS for SEO and Web DesignWhy Not Use Proprietary Content Management Systems (CMS)
This week I had a meeting with a business owner here in Ottawa who was looking for order SEO for his website. He told me that they are using a proprietary content management system for his website that was provided to him by his web design firm. "Oh, no", I said to myself.
A web content management system (CMS) is a must for any website ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-90032661150093469932010-04-22T11:57:00.000-04:002010-04-22T11:57:52.332-04:00Link Building for Top SEOIt has been noted that the anchor text embedded in the hyperlinks adds a lot of SEO value - and it still holds true. It seems now more than ever.
We recently launched Joomla Bliss, our website design Ottawa shop, and we are now doing directory registrations for it. There aren't too many Canadian directories! And there aren't too many for web design and Internet Marketing.
In my view ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-15396383881388121892010-04-05T20:54:00.004-04:002010-04-05T21:01:25.885-04:00Directory Links for SEOWe just completed a link building package for a client. I was pleasantly surprised to see that directory links now seem to give a faster boost to a website positioning on search engines, especially Google, than other types of links. Registering in Yahoo! directory alone - for $299 per year mind you! - boosts your site's positioning significantly. So much for Google's grudges against paid links. ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-51566299295015804362010-01-29T11:48:00.004-05:002010-01-29T12:02:03.891-05:00Joomla SEOOver the last two years, at our Ottawa SEO consultancy we began offering website design services. This year, we decided to branch it out into a separate business - Joomla Bliss.Why Joomla?There are number of reasons. Some of the most important ones are these:1) Joomla has the largest support and development community among all other content management systems. There are thousands of free and ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-79032547372617542052010-01-04T13:02:00.009-05:002010-01-09T12:12:19.256-05:00SEO: Indexed pagesPages indexed by Google is one of the most important factors in SEO. What's interesting is that Google does "see" all pages on a site but it does not include all of them in its index. Yahoo, on the other hand, seems to index all pages that it sees.To find what Google has indexed on your site, go to Google and then type in the search bar the following: site:www.yoursite.com . Note, there is no ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-26678619603703779142009-12-08T16:34:00.008-05:002010-01-09T12:07:42.850-05:00SEO: The Most Important ThingSearch Engine Optimization (SEO)SEO is a set of techniques that one needs to apply to one's website to make it search engine friendly. There is also a set of techniques one needs to do to increase the site's popularity (i.e. back links). All this is done in relation to a particular set of keywords. In other words, you can't SEO-optimize a site in general. You would always SEO-optimize it for ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com0tag:blogger.com,1999:blog-1257431558657022350.post-81473839071006095012009-04-22T14:30:00.005-04:002009-04-30T10:27:39.797-04:00Quick SEO Audit: How to Check Your Main SEO MetricsTo do a quick SEO audit on a site, you need to check the following metrics:- PageRank (PR) given by Google- number of pages indexed by major search engines (this metric is called "search engine saturation"): Google, Yahoo, and MSN- number of back links indexed by major search engines (this metric is called "link popularity").How to check SEO metrics on Google and Yahoo:To check indexed pages and ANNA TULCHINSKYhttp://www.blogger.com/profile/10191212242861257630noreply@blogger.com1