Sep 25, 2007

SEO Consulting Rates

In the last couple of weeks I received 12 customer leads via my main website at http://www.annatulchinsky.com . Most of those leads were from small business owners who were trying to find an affordable SEO consultant or service provider.

I know that my rates do not exceed industry average, in some cases they are lower than average SEO consulting rates. I am able to offer lower SEO consulting rates because I have low overhead and don't need to pay account managers. When I have concurrent projects, my SEO consulting rates usually go up, as I need to compensate my freelance account managers and SEO copywriters.

Most small business owners complain that SEO consulting rates are high and SEO services are expensive. I routinely nod, waiting for them to vent out their frustration.

Everything is expensive these days, but everyone's gotta eat. Search engine optimization is business like any other. SEO consultants help you make money via your website, and they do it fast. Just like any other prices, SEO consulting rates are based on the current demands of the market, and the market went up 64% last year: http://www.annatulchinsky.com/Newsletter_Ottawa_SEO_SEM_News.htm .

To stay competitive I periodically do research to see what the current SEO consulting rates are. Here are my recent findings:

1) SEO consulting rates range from $60 to $250 per hour, but most companies charge $100-$125 (up from $75 last year)

2) SEO copywriting services range from $35 to $55 per hour, minimum order charges almost always apply

3) SEO copywriting services per page range from $30 to $200 per page (a page contains roughly 400 words), with most companies charging around $50-$75 per page, minimum order requirements almost always apply

4) SEO training services typically range between $300 - $1000 per hour, some seminars cost $2500 for a couple of hours

5) The lowest SEO consulting rate I saw was $28 per hour, but I did not call to find out the minimum order requirement.

In other words, even you price your project at the lowest SEO rates of $28 per hour, given the minimum order requirements, you will still be looking at $3000 per 100 hours or 2.5 weeks of service, roughly.

In my view, SEO consulting rates are not expensive at all, considering the benefits. An SEO project, once implemented successfully, requires little maintenance over time, so if you are willing to learn how to do your own PPC campaign management, your SEO costs can be finite whereas the benefits long lasting.

If you need a quote on your SEO project, please contact me via my main website: http://www.annatulchinsky.com/SEO_Ottawa_Registration.htm